VisitorType

VisitorType is one snippet that tells humans, AI crawlers, and AI assistants apart — verified by IP, not just the user-agent string anyone can spoof. Once you know who's really visiting, you can act on it: fire your ad pixels for humans only so you stop paying to retarget bots, serve AI crawlers structured facts about your pages, and finally see the AI referrals GA4 buries in "Direct" (the ones that convert ~4.4× organic search). It's not another dashboard that just watches your traffic — it's the action layer that lets you do something about it. Free during early access, and early signups are grandfathered at Pro level for good.